Legal

Terms of use

Last updated 14 September 2026.

These terms apply to govbrm.com, the AI Demand Toolkit, the courses and GOVBRM membership. Using the site does not, by itself, mean you have agreed to anything beyond these terms of use; separate agreements apply when you subscribe on Substack or book a seat through Stripe. GOVBRM is a personal project run by one person as a sole trader, not a registered company. The newsletter and the Value Orchestration Workbook are free; the Academy's micro-courses are free during the beta with free membership and are usually £14.99 each; the AI Demand Toolkit and the full AI Demand Framework are for paid members, and the Academy's live masterclasses and the portfolio assessment are paid, either included with a membership tier or booked outright. Membership is handled by Substack; single seats and assessments are handled by Stripe. Both show and charge prices in your own local currency; GBP is simply the reference currency this project is priced in.

What this is, and is not

GOVBRM (the newsletter, this website, the AI Demand Toolkit and the AI Demand Framework) is provided for general information and professional development. It is not legal, regulatory, financial or other professional advice, and nothing here creates an advisory or client relationship. Decisions you make using it are your own responsibility, and you should seek qualified advice specific to your situation before acting on anything significant.

Content is written from professional experience and public sources, checked as carefully as a personal project allows, but provided without any warranty as to accuracy, completeness or fitness for a particular purpose. Frameworks and canvases are generic by design and are meant to be adapted to your own organisation's governance, not applied unchanged.

Using the AI Demand Toolkit

The toolkit and its canvases are for paid members, licensed to you on these terms for as long as your membership runs (a fuller licensing model is published in draft); the Value Orchestration Workbook stays free of charge to everyone, on the same terms.

• You may use, print and share them for your own work and your organisation's internal use, including internal training; adapt them for internal use, keeping the GOVBRM attribution; quote short passages with attribution and a link to govbrm.com; and cite them in academic work
• You may not resell them or repackage them as your own product; use them as the basis of paid training or paid consulting delivered to third parties without written permission; incorporate them into software or a commercial service; remove the attribution; or use the content to train a machine learning model
• Ask first if you are a consultant wanting to use the canvases with clients, a translator, or a public body wanting to publish an adapted version; permission is normally given on attribution terms, through the GOVBRM LinkedIn page

The micro-courses and the framework are for your own learning; their access codes are issued to members and are not for republishing, and the framework text may not be copied or redistributed. Framework and standard names referred to on this site belong to their owners; GOVBRM is not affiliated with, endorsed by or certified against any of them, and does not replace any mandatory governance an organisation must follow.

GOVBRM Academy, certificates and credentials

GOVBRM Academy is the training and credentialing part of GOVBRM. Its credentials, from the free micro-course certificates to the practitioner and capstone credentials, are continuing professional development credentials issued by the Academy. They are not academic qualifications, they are not accredited by any third party, and they must not be presented as either. A micro-course certificate is generated on your own device after you pass a knowledge check, in your own name; generating one in a name that is not yours, or altering a certificate, is a misuse of the site. Practitioner and capstone credentials are issued after a live programme under the assessment standards published on the certifications page, and may be withdrawn, with the public registry updated, if obtained or used dishonestly. Terms specific to a live cohort, including fees, booking, cancellation and the platform used, are set out when that cohort is announced and apply alongside these.

Availability

This is a personal project, maintained outside full-time work, with no service-level commitment. Pages, features or the toolkit itself may change, move or be withdrawn at any time without notice. Paid access to the framework is sold and handled through Substack and its payment processor, Stripe, under their terms, which apply alongside these. What you buy is personal access to the published framework for the period paid for, not a licence to copy or redistribute it.

Other people's platforms

The newsletter is delivered through Substack and this site links out to Substack, LinkedIn, GitHub and other third-party sites from time to time. Those platforms have their own terms and privacy policies, which are not controlled by GOVBRM and which you should read separately.

Liability

To the extent the law allows, GOVBRM accepts no liability for loss or damage arising from your use of, or reliance on, this site, the toolkit or the newsletter, including for content on any linked third-party site. Nothing in these terms limits liability that cannot lawfully be limited, such as for fraud.

Governing law

These terms are governed by the law of England and Wales, and any dispute is subject to the exclusive jurisdiction of the courts of England and Wales.

Contact

Questions about these terms can go to the GOVBRM LinkedIn page. See also the privacy policy for how personal data is handled.