Practitioner certificates, assessed live.

Certified AI Demand Strategist

1. Masterclass one
2. Where AI demand comes from. Why AI demand arrives faster than organisations can shape it, and where BRM sits.
3. The request is not the need. The need sentence, the trigger and the counterfactual.
4. Value as a range. The partner's unit, the lower bound they would act on, conditions for the upper half.
5. Evidence before attention. Intake as a record, readiness scored on what was seen, the weakest dimension deciding.
6. Masterclass two
7. Risk at the Shape gate. The risk flag, the register row, the four agent questions in outline.
8. Value is not priority. The value map, ranking with shared criteria, reasons the sponsor could repeat.
9. The executive view. The portfolio heatmap and three decisions to put to leadership.
10. Routing and declining. The six routes, the honest decline, the front door as a service.

Certified AI Value Orchestrator

1. Masterclass one
2. The Commit gate. What a fundable AI proposal contains.
3. The business case. Typed and ranged benefits, honest alternatives, a pre-mortem.
4. The autonomy ladder. The lowest rung that solves the task, and what the supplier's words mean.
5. Ownership after launch. The business owner, the product owner, the Value Realisation Review booked at commit.
6. Masterclass two
7. Deployment is not use. Stakeholder impact, the objection that is right, adoption measured from the work.
8. Workforce impact. Change described task by task, and where released time goes.
9. Benefits after handover. The evidence ledger, measurement owners, baselines, corrective triggers.
10. The three value conversations and month nine. The Value Orchestration Workbook in practice, and the capability roadmap.

Attendance. Both live masterclasses in full. A masterclass missed for a good reason can be made up in the next cohort.

Scenario group activity. Groups of three or four work a realistic case through the gates the track covers and present the decision with its reasons. On the Strategist track the criteria are that the need sentence closes with no tool in it, the value hypothesis is a range with checkable conditions, the readiness verdict follows the weakest dimension, the ranking uses shared criteria the sponsor could repeat, and every request ends in one of the six routes. On the Orchestrator track they are typed and ranged benefits, the lowest rung that solves the task, a named owner and a booked review, adoption measures a supervisor could observe, and a review that puts measured value beside the committed number. The group activity is formative: it is where the thinking is tested out loud.

Individual case analysis. Each participant writes up their own analysis of the case, two pages at most, and it is scored against the same published criteria by the assessor. A second assessor moderates a sample of the cohort and every borderline or failed write-up, so that two assessors would reach the same result. A write-up that falls short gets written feedback and one resubmission within sixty days at no charge. The full model, rubric, moderation, appeals and revocation rules are published at certification governance and the candidate and assessor handbooks.

Knowledge check. Twenty questions after the second masterclass; fourteen to pass; a second attempt after a week. It tests whether you can apply the reasoning, not whether you memorised the slides.

Eight guided learning hours across the two live masterclasses, plus about three hours of your own time: preparation before the first, one evening between them, and your case analysis after the second. Record them as continuing professional development where your professional body accepts self-recorded CPD; the certificate states the hours.

A PDF certificate within a week of the cohort ending, once the knowledge check is passed; the digital badge for LinkedIn, email signatures and slides; and an entry in the public registry at govbrm.com/verify, with your name listed only if you choose. Credential IDs look like GBRM-DS-2026-1234 and GBRM-VO-2026-1234 (examples); the Master AI Value Partner ID looks like GBRM-MP-2027-1234.

The Orchestrator certificate reads "the practitioner programme in AI value orchestration" and the Master AI Value Partner certificate "the capstone standard across the AI Demand Framework, from the front door to value realised, on an independently assessed portfolio".

A seat is £495 (GBP) per track, booked outright, or included with founding membership. Certified AI Demand Strategist runs 11 and 12 January 2027; Certified AI Value Orchestrator runs 15 and 16 March 2027; both 14:00 to 18:00 UK time, online, one masterclass each day. A founding membership carries a seat at every live masterclass, both certificates, and the Master AI Value Partner portfolio assessment when it opens in 2027, included. Monthly and annual memberships carry first call and a discount on a place. More dates will be announced soon, and members hear first. The micro-courses in Tier 1 are free during the beta (usually £14.99 (GBP) each), and they are the right place to start before either track.

Yes. A closed cohort takes one organisation's team through a track together, with the scenario built on demand from your own pipeline and the toolkit set up for your governance and scales, for up to twelve people. It can include a follow-up value review after your first month-nine. Ask on the GOVBRM LinkedIn page.

They do not expire; the year in the ID shows the syllabus year. A credential can be withdrawn, and the registry updated, if it was obtained or is used dishonestly, for example by presenting it as an academic or third-party accredited qualification.

No. These are continuing professional development credentials issued by GOVBRM Academy, built on the AI Demand Framework and assessed live. They are not accredited by a third party and should not be described as a degree or a regulated qualification.